Jessica F. Santini
ENTREPRENEUR ✦ AUTHOR ✦ PUBLICIST ✦ MARKETER ✦ MOTHER ✦
ENTREPRENEUR ✦ AUTHOR ✦ PUBLICIST ✦ MARKETER ✦ MOTHER ✦
After 15+ years of climbing the corporate ladder, building brands, and elevating executive profiles, becoming a mother changed the trajectory of my career and my definition of success.
I didn't lose my ambition. If anything, motherhood lit a fire under my ass. It made me bolder, more focused, and finally willing to bet on myself.
What if I stopped building everyone else's dream and finally built my own?
That realization led me to launch two companies: JFS Communications, a B2B public relations consultancy where I help ambitious brands turn their stories into strategic advantage, and Lileo Studios, a creative shop and publishing house through which I'm bringing the Joey Buttons children's book series to life.
One builds brands. One sparks imagination. Both are built on the power of great storytelling.
Where the stories come to life.
A public relations consultancy focused on advertising, media, adtech, and tech platforms. Through JFS Communications, I partner with executives, agencies, and brands to turn stories into strategic advantage. Learn more →
Whimsical adventures where imagination takes flight. The Joey Buttons series follows a lovable Yorkshire Terrier whose tail wags so fast it lifts him into the sky, sending him on unforgettable adventures. Learn more →
Stories that soar. Lileo Studios is a boutique creative shop and independent publishing house dedicated to bringing original children's stories to life. Learn more →
@jess__santini
Find me online, where I talk about brand storytelling, entrepreneurship, corporate reinvention, and what it actually takes to bet on yourself, especially as a working mother building something of her own. Because climbing the ladder is one kind of ambition. Building your own is another. And I've done both.
I’m a storyteller at heart.
As Founder and Principal Consultant at JFS Communications, I help executives, agencies, and brands turn their stories into strategic advantage through strategic public relations, executive thought leadership, and brand marketing.
Beyond my consultancy, I'm the founder of Lileo Studios and the author of the Joey Buttons children's book series, inspired by my beloved Yorkshire Terrier. The debut title, Joey Buttons and the Big Tree, became an Amazon #1 New Release in Children's Pet Books and is earning rave reviews.
I spent more than 15 years building the brand behind some of the world's leading advertising, media, and public relations agencies. As Vice President of Global Marketing at Assembly, Stagwell's flagship media agency, I led marketing and communications across a network of more than 10,000 employees worldwide. Prior to that, I built the first-ever marketing department at Codeword, a WE Communications agency, and led corporate marketing and communications for both Havas Media North America and Havas New York.
An entrepreneurial spirit, I previously owned and operated 629 Media, delivering bespoke marketing, web development, and content solutions for clients ranging from celebrity chefs and clean energy companies to hospitality and design brands.
I've been featured in Marketing Brew, Fast Company, and PRWeek for my perspective as a marketer, founder, and working mom, and am an advocate for sparking positive change in the workplace – specifically as it relates to women, mothers, and underrepresented groups.
A native of London, England, I immigrated to the United States as a young child. After spending over a decade in New York City, I now live in rural Pennsylvania with my husband, two children, and Yorkshire Terrier, @joeybuttons_yorkie, who has charmed a growing fanbase across social media and serves as the inspiration behind my children’s book series.
Featured In
step inside the world of joey buttons
In the first book of the series, Joey Buttons and the Big Tree, this lovable pup wags his tail a little too hard while playing fetch with his human, Leo. Up he zooms until he’s stuck on the tippy-top of a big tree.
With Joey stranded above, Leo refuses to give up. Using creativity, determination, and a little help from his community, he sets out to bring his best friend back down to safety.
Perfect for bedtime, this heartwarming story celebrates problem-solving, resilience, and the power of asking for help.
Shop the books on Amazon.com or head to https://joey-buttons.com for more information. →
i can bring your story to life.
Crafting narratives that move people and move the needle.
As a B2B publicist and marketer focused on advertising, media, adtech, and tech platforms, I partner with executives, agencies, and brands to turn stories into strategic advantage.
With 15+ years of experience at some of the world’s largest advertising and media agencies, my approach is rooted in creativity, clarity, and intention.
Get in Touch
Every great story starts with a conversation.
Whether you're looking to grow your brand, collaborate on a creative project, book a speaking engagement, or simply say hello, I'd love to hear from you.